What Is A Conversational User Interface & How to Leverage It

May 23, 202210:46 am

Voice assistants are bots that allow communication without the necessity of any graphical interface solely relying on sound. A conversational user interface is a digital interface that allows users to interact with a product based on principles of real-life human communication. Merely saying, users don’t need to look in the graphical interface for the information. We can easily find conversational user interfaces like Siri, Alexa, and support bots in many websites in today’s life.

  • Rather than asking extensive questions or sending lengthy forms, Erica requests feedback subtly.
  • Language analyzing software helps bots recognize and interpret human speech, based on a vast library of conversational patterns.
  • With AI, it is now possible to make the bots sound as human and natural as possible.
  • A conversational user interface can play a significant role in enhancing user and customer experience through better usability of a website.
  • And this is critical, because it ensures a company’s customer service is available all the time.
  • The other big stumbling block for conversational interfaces is machine learning model training.

Many businesses have already recognized the need to adjust to customer needs and have started adding some conversational elements to their websites. Using AI to create a more interactive and user-friendly site is one way that ecommerce businesses can do this. Conversational interfaces have been gaining a lot of attention lately, particularly in a world where digital conversations are becoming more common. The technological advancements of the last few years have made “talking to devices” an everyday concept. However, there’s still a way to go before conversational UI reaches its full potential.

Types of Conversational Interfaces

From new music releases to concerts near you, Maroon 5’s chatbot will keep you posted on the latest activities. The Expedia bot runs on Messenger, making it desktop and mobile-friendly and very easy to use. All you have to do is type the city, departure, and arrival dates, and the bot displays the available options.

conversational user interface

Even during hours when human agents may not be staffed, or are less staffed, chatbots can answer some questions and set an expectation for a reply on others. The difference is that a bot can conduct thousands of conversations at once. What’s more, the language processing technology behind chatbots and voice interfaces is capable of learning as it goes along, evolving with its users.

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There are two branches of conversational UI — chatbots and voice assistants. Many existing applications are already designed to have an intuitive interface. However, conversational interfaces require even less effort to get familiar with because speaking is something everyone does naturally. Voice-operated technologies become a seamless part of a users’ daily life and work. With Skyscanner’s dialog-based user interface, all individuals can access relevant information. Since Skyscanner introduced its chatbots a few years ago, the company has passed one million bot interactions with travelers on all platforms by 2019.

Regulations protecting data – Making sure interactions are personalized, you may need to retrieve and store data about your users. There are concerns about how organizations can make it comply with regulation and legislation. Specific use cases – There are many use cases you need to predefine.

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The basic idea behind the conversational user interfaces is that they should be as easy to use and talk about as talking or having information from a human being. Thus, one of the core critiques of intelligent conversational interfaces is the fact that they only seem to be efficient if the users know exactly what they want and how to ask for it. On the other hand, graphical user interfaces, although they might require a learning curve, can provide users with a complex set of choices and solutions. The other big stumbling block for conversational interfaces is machine learning model training. While ML is not required for every type of conversational UI, if your goal is to provide personalized experience and lead generation it is important to set the right pattern. With Hubtype, you can build modern conversational user interfaces with our full-stack serverless framework.


Language analyzing software helps bots recognize and interpret human speech, based on a vast library of conversational patterns. Before I wrap things up, it’s important to understand that not all conversational interfaces will work like magic. In order for them to be effective, you need to follow best practices and core principles of creating conversational experiences that feel natural and frictionless. Usually, customer service reps end up answering many of the same questions over and over.

Conversational User Interface: The Ultimate Breakdown

They tend to operate within messaging channels like WhatsApp, Messenger, and Telegram. AI-driven bots use Natural Language Processing and machine learning to analyze and understand the requests human users type into the interface. An ideal AI-driven bot should be able to understand the nuances of human language. It should recognize a variety of responses and be able to derive meaning from implications instead of only understanding syntax specific commands. Conversational UI is the foundation underlying the capability of chatbots, QuickSearch Bots, and other forms of AI-enabled customer service.

conversational user interface

Conversational User Interface is an artificial interface with which you can communicate to either ask questions, place orders, or get information. Chatbots where the user interacts with the bots by typing commands or queries. Bear in mind that you already know the desired outcome of the conversation, so bring in some testers who haven’t seen the bot in production. They will be far more likely to confound your script with edge cases or colloquial phrasing.

Marketing specific metrics:

You can maximize your staff skills by directing some tasks to CUI. Since employees are no longer needed for some routine tasks (e.g., customer support or lead qualification), they can focus on higher-value customer engagements. Dictionary/samples – People are not as straightforward as computers and often use a variety of ways to communicate the same message. For this reason, CUI needs to have a comprehensive set of examples for each intent.

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Instead of relying purely on text-based or graphical UI, they use a combination of communication methods to save customers time and effort. If we divide conversational interfaces into two groups, there would be chatbots and voice assistants. Even though we concentrate on chatbots in this article, voice assistants shouldn’t go unmentioned.

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QA processes, you can even invite end users to try out the prototype as a beta model. This has the double advantage of promoting your new service and gaining a wider sense of what does and doesn’t feel natural to users. Get feedback from your beta testers on how genuine the conversation felt, and how they gauge the bot’s tone of voice. In fact, any bot can make a vital contribution to different areas of business.

  • A conversational user interface is effective because a conventional website’s impersonal experience is not enough to provide an excellent user experience.
  • Twenty-four hours never seems like enough time to do everything we want to do.
  • Most of these chatbots also prove that thinking about all the small and minute details and incorporating them in the CUI€™s can take the company a long way forward.
  • However, not everyone supports the conversational approach to digital design.
  • Skyscanner’s Telegram bot allows users to quickly find flights and hotels using the Telegram messaging service.
  • Once the web-hook has fetched the required information, it will send the response back to the user in the desired manner.
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